Kente and adire go global: Ghana's Kente Village, Abeokuta's Adire Hub and the Adire Lagos fair

A weaving town in the Volta Region, a royal palace in Abeokuta and a bank's showroom in Lagos are all working on the same idea: turning West Africa's most famous cloths into businesses that sell to the world.

Kente and adire go global: Ghana's Kente Village, Abeokuta's Adire Hub and the Adire Lagos fair
Warmglow — CC0, via Wikimedia Commons

West Africa's two best-known cloths are being built into export businesses. In August the weaving town of Kpetoe, in Ghana's Volta Region, used its Agotime Kente Festival to rally support for a Kente Village and Centre of Excellence. In Nigeria, an Adire Hub at the Ake Palace in Abeokuta is preparing dyers to sell under the African Continental Free Trade Area, and in June Ecobank's Adire Lagos fair drew more than 100 exhibitors.

Photo: Kwameghana — CC BY-SA 4.0, via Wikimedia Commons
A kente weaver at a narrow-strip loom in Ghana, a bright strip taking shape in front of him. Kwameghana, CC BY-SA 4.0, via Wikimedia Commons

Photo: Kwameghana — CC BY-SA 4.0, via Wikimedia Commons

Kpetoe: a permanent home for kente

Kpetoe, in the Agotime-Ziope District, is one of Ghana's five main kente-weaving hubs: three in the Volta Region and two, Bonwire and Adanwomase, in Ashanti. Its week of celebrations closed with chiefs and queen mothers in regalia, drumming and displays of the town's cloth.

The talk of the durbar was the Kente Village and Centre of Excellence, started by the festival's governing council. The guest of honour, Alex Segbefia, chief of staff to Ghana's vice-president, said it could widen training, back artisans, shield old designs from copies and draw cultural tourists, and asked development partners to help finish it.

Our weavers, designers, and other creative professionals must be able to turn their knowledge and talent into sustainable enterprises and decent livelihoods.

Alex Segbefia, guest of honour at the 2026 Agotime Kente Festival

The Konor of Agotime, Nene Nuer Keteku IV, sees the village as an engine for local jobs and foreign earnings. The cloth already has strong protection: UNESCO listed kente craftsmanship as world heritage in December 2024, and in 2025 it became Ghana's first protected geographical indication, a label tied to named weaving communities, Agotime Kpetoe among them.

Craftsmanship of traditional woven textile kente, UNESCO’s film for the 2024 world-heritage listing, made with Ghana’s National Folklore Board (UNESCO on YouTube). Image: lengths of Volta Region kente in zigzag and block patterns, Warmglow, CC0, via Wikimedia Commons

Abeokuta: an Adire Hub built for export

Adire, the Yoruba tie-and-dye cloth, is made by artisans across Ogun State and the south-west, and Abeokuta's Egba producers are now organising to export it. The Adire Hub, set up by the Global Adire Egba Development Company at the palace of the Alake of Egbaland, trains producers to meet international standards. The Guardian Nigeria reported that the industry minister, Jumoke Oduwole, was due to launch it on 3 September, with Egba families from the United States and Canada invited.

Photo: Abolanle1612 — CC BY-SA 4.0, via Wikimedia Commons
The gateway of the Ake Palace of the Alake of Egbaland in Abeokuta, home of the new Adire Hub. Abolanle1612, CC BY-SA 4.0, via Wikimedia Commons

Photo: Abolanle1612 — CC BY-SA 4.0, via Wikimedia Commons

The hub is the first phase of a planned Adire Village, led by Professor Olajumoke Familoni, who made adire clothing in the United States in the 1990s. In 2025 the Alake put ₦5 million into 1,000 metres of cotton so local dyers no longer wait for cloth from Aba or abroad. Part of the aim is to win buyers back from machine-printed copies sold as "China adire".

“Any adire producer can now place an order at the palace and get their fabrics.”

— Professor Olajumoke Familoni, to BusinessDay, via BusinessDay
The Adire Cultural Festival Parade 2026 in Abeokuta: adire makers in matching cloth march from Itoku market to the Ake Palace (Adire With Adebisi on YouTube). Image: a statue group in Itoku market showing adire being dyed in a pot, Solanke Lukman Oluwaseun, CC BY-SA 4.0, via Wikimedia Commons

Lagos: a fair that brings the buyers

In Lagos the market comes to the makers. The fifth Ecobank Adire Lagos Experience filled Ecobank's Pan African Centre for four days in June, mostly with Nigerian labels such as Obida Design Associates and Miné by Ejiro Amos Tafiri, plus about a tenth from elsewhere in Africa.

Photo: Tunde Akangbe — CC BY-SA 4.0, via Wikimedia Commons
Photo: Tunde Akangbe — CC BY-SA 4.0, via Wikimedia Commons
Photo: Tunde Akangbe — CC BY-SA 4.0, via Wikimedia Commons
Adire made modern, from Yoruba fashion showcases: a tiered gown with an adire bodice, a blue-and-white jumpsuit with a drum design, and five models in adire outfits. Tunde Akangbe, CC BY-SA 4.0, via Wikimedia Commons
Ecobank Adire Lagos 2026 highlights: the stands, designers in interview and the fashion showcase (wapTV on YouTube). Image: adire lengths hung up for sale at a craft stall, Olaniyan Olushola, CC BY-SA 4.0, via Wikimedia Commons

Former president Olusegun Obasanjo used his visit to call for a national adire association and an Adire House in Abeokuta, where visitors could watch the cloth being made and pay to try it. Ecobank Nigeria's managing director, Bolaji Lawal, replied: "We all accept the challenge."

“This is a national issue, not a regional issue and not even a township issue.”

— Olusegun Obasanjo, at Adire Lagos 2026, via BusinessDay

One plan, three places

Each project joins an old craft to the business around it: training, steady supplies, protection from copies and a place for buyers and tourists. For the diaspora, that means more ways to buy kente and adire straight from the people who make them, and good reasons to visit Kpetoe or Abeokuta.

Frequently asked questions

What is the difference between kente and adire?

Kente is a woven cloth from Ghana's weaving towns in the Ashanti and Volta regions, such as Bonwire and Kpetoe. Adire is a Yoruba tie-and-dye cloth from south-west Nigeria, made by artisans in Abeokuta and across Ogun State.

When is the Agotime Kente Festival?

The 2026 festival was held in Kpetoe, in Ghana's Volta Region. It ran for a week and ended with a grand durbar on Saturday 15 August.

Where is the Adire Hub in Abeokuta?

At the Ake Palace of the Alake of Egbaland in Abeokuta, Ogun State. It was set up by the Global Adire Egba Development Company as the first phase of a planned Adire Village.

When was Adire Lagos 2026?

The fifth Ecobank Adire Lagos Experience ran from 11 to 14 June 2026 at the Ecobank Pan African Centre in Victoria Island, Lagos, with more than 100 exhibitors.

Sources: Graphic Online · MyJoyOnline · The Guardian Nigeria · BusinessDay · The Guardian Nigeria · BusinessDay · Business Post Nigeria · AllAfrica (Bird Story Agency) · 16 August 2026

Comments

No comments yet.

More from African Link Up Desk